NEWS & EVENT
Green Science Implementation in Herbal and Cosmetic Industry
In order to embody sustainable resources in
product developing, manufacturing, and result, Martha Tilaar Innovation Center
(MTIC) develop green science concept for PT Martina Berto Tbk. This concept
devided into four phase which includes product development steps from beginning
to the end. One of those is Green Resources.
Green resources is the first step taken in
product development process in Martina Berto Tbk. It aims to obtain sustainable
environmental friendly supply. Green resouces consists of five part:
Green Knowledge
Green knowledge talk about aspects that relevant to efforts in life in
order to give minumum impact to environment. In PT Martina Berto Tbk, plants utilization
derived from green knowledge in the society and later to be researched, from
cultivation stage, harvest and pre-harvest standarization, and its active
ingredients.
Plant cultivation is one of natural conservation that often missed in plant material utilization. Green cultivation is a plant production system based on biologically nutrient recycling. This system is usually entailed with organic farming, a chemical-free farm that could damage environment.
Plant Material Standarization
Standarization of plants raw materials starts from harvest to post harvest
process. The aim of this activity is to get raw material that fulfill quality
standard that has been determined. Â Post
harvest management including sorting, washing, prossesing, drying, packing, and
storing.
Green Research
In running research, especially one that related to natural raw material
development, PT Martina Berto Tbk is really concern about plants life
continuity. For example, avoiding plants usage which clasified as prone
chategory based on Convention in International Trade of Endangered Species
(CITIES) and using only the safe part like leaf, fruit, and root, so it we
didn’t break the plant’s life.
Recycled Packaging
The packaging material that PT Martina Berto Tbk used is not only need to
fulfill international regulation, but also should be environmental friendly,
recyclable and useable. General material that commonly used are made of Ethylene Terephralate (PET), High density Poly Ethylene (HDPE) and Poly Propylene (PP). We also have bag
that is made of hyacinth which produced by local community in Yogyakarta.