NEWS & EVENT
Top Brand Award 2015 for Brand Martha Tilaar Group
Like one year before, Top Brand Award is again held at Mulia Hotel Ballroom Jakarta, February 12, 2015. Top Brand Award is an annual awarding event from Frontier Consulting Group and Marketing Magazine for brands based on customer’s choice.
This 2015, one of Martha Tilaar Group’s brand, Sariayu, is again received this award. Sariayu Martha Tilaar received award for two categories, Face Powder and Face Mask. “with these awards, it’s proving that both Sariayu categories are accepted by people in Indonesia,†said Citra Kusumawardhani, the Brand Manager of Sariayu. These awards surely will be a motivation for another categories of Sariayu to increase its quality.
As usual, this awarding night also presented a short seminar by Handi Irawan, as the CEO from Frontier Consulting Group. This Rules of Success seminar gave insights about how brands can maintain their existence. One of the insights is three rules to succeed that needs to be done by companies, which are Quality Before Price, Innovation Before Cost, and Engagement Before Sales.
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