About UsMartha Tilaar Group

Martha Tilaar Group begins from a small beauty salon established by DR. (H.C.) Martha Tilaar at a garage sized 4x6 meter in 1970. In 1981, the company called PT Martina Berto was founded by Dr. HC. Martha Tilaar, (the late) Pranata Bernard, and Theresa Harsini Setiady, established the first modern factory on Jl. Pulo Ayang No. 3, Pulogadung Industrial Estate, which manufactures cosmetics and herbal medicine with brand Sariayu Martha Tilaar for the first time. In 1986, the company built a second modern factory on Jl. Pulo Kambing, Pulogadung Industrial Estate (Pulo Kambing Factory).

What we have done#BeautifyingIndonesia

Martha Tilaar Group has developed its corporate branding management by regarding Martha Tilaar as a â€œhome brand merkâ€, from which the name NET â€“ I3 arising. NET stands for Natural, Eastern, Technology; I3 stands for Icon, Innovation and Institution.

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With Petra Christian University, Martha Tilaar Group & Friends Encourage the Emergence of Indonesian Beautypreneurs

News
20 October 2025

Petra Christian University (Petra CU) became the ninth campus visited by Martha Tilaar Group & Friends as part of the Glow Economy: Beautypreneurs Take the Lead Road Show (10/17). Held in the Auditorium of Building Q, 4th Floor, Petra Christian University, Surabaya, the talk show, themed "Together with Brand Founders, Ignite Your Spirit, Turn Passion into Real Action," featured four speakers: Bryan Tilaar, CIC (President Director of PT Martina Berto Tbk), Titania Fairuskha (Raine Beauty), Muhammad Emyranza (Smith Men Supply), and R.R. Retno Ardianti, Ph.D. (Vice Head of Doctoral Program and Management at Petra CU).

Glow Economy Encourages Entrepreneurship at Parahyangan Catholic University

News
07 October 2025

The inspiring talk show "Glow Economy: Beautypreneurs Take the Lead" recently visited Parahyangan Catholic University (Unpar) in Bandung (3/10). The event featured six speakers, founders of leading Indonesian cosmetics companies. They were Dr. Kilala Tilaar (Sariayu Martha Tilaar), Muhammad Hadiyatullah and Muhammad Raafi (Brighty), Tri Putra Salim and Darmanto Odwin (Smith), and Priscillia Pangemanan (SASC). Also present was Dr. Istiharini, CMA, CPM (Head of the Bachelor of Management Program at Parahyangan Catholic University).

In the Sixth City, Glow Economy Successfully Attended by 1,200 Students of Muhammadiyah Malang University

News
25 September 2025

At its sixth stop (24/9), Martha Tilaar Group & Friends Go to Campus finally visited Malang! Specifically, we visit the University of Muhammadiyah Malang (UMM). Still focused on encouraging the growth of young entrepreneurs in Indonesia, the inspiring talk show Glow Economy: Beautypreneurs Take the Lead, featured four speakers, each founder of a renowned Indonesian cosmetics company. They were Dr. Kilala Tilaar (Sariayu Martha Tilaar), Muhammad Raafi (Brighty), Tri Putra Salim (Smith), and Priscillia Pangemanan (SASC).

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